Higgsfield adds TCV and NVIDIA to funding round as revenue hits $1B

Expanding the AI media toolkit

Higgsfield is extending its Series B financing with new investments from TCV and NVIDIA. This funding follows a round led by DST Global in August 2026 and includes participation from several other firms like Goldman Sachs Alternatives and Tribe Capital. The company plans to use these funds to improve its products, expand its global infrastructure, and hire more staff.

The San Francisco-based company provides tools for brands, agencies, studios, and professional creators to make AI-powered visual content. By offering a platform that handles both images and video, Higgsfield aims to help users produce and adapt media at a massive scale. This move is intended to support their global commercial operations as they grow their reach.

The company describes itself as Kazakhstan’s first AI unicorn and maintains close ties to the region through Astana Hub. The firm was established by founders Alex Mashrabov, Yerzat Dulat, and Mahi De Silva. These founders are positioning the company to lead a new frontier in media development by combining high-end compute with creative tools.

Rapid growth and market reach

Higgsfield has seen significant adoption since its launch. As Pulse reported, the platform now serves more than 40 million users across 238 countries and territories. While the United States is its largest single market, Europe currently stands as its largest region by total usage.

The financial trajectory of the company has been steep, with annualized revenue surpassing $1 billion in September 2026. A major driver of this success is the enterprise business segment, which is currently the company's fastest-growing area. This segment has seen its month-over-month growth exceed 100% recently.

Furthermore, revenue from contracts with business customers has increased tenfold since June. This suggests that large-scale organizations are increasingly relying on the platform to handle their visual content needs. The company is moving from a niche tool to a primary infrastructure for professional media production.

Scaling content for brands

The platform is designed to solve the problem of content volume for modern brands and agencies. Many companies now require more visual content than traditional production methods can provide in a reasonable timeframe. Higgsfield allows these users to turn a single campaign concept into up to 100 different advertising variants.

These variants can be tailored specifically for different markets and various social platforms. This capability is particularly useful for Fortune 500 companies that need to localize content quickly. By using AI to generate these variations, brands can achieve a level of scale that was previously impossible or too expensive to manage manually.

To support this, the platform processes approximately 12 trillion tokens each month. This equates to roughly 150 million generations per month. These tokens represent the basic units of data that the AI uses to generate the images and videos requested by the users.

The NVIDIA hardware pipeline

Higgsfield maintains a deep technical relationship with NVIDIA to power its heavy computational needs. The company has utilized various generations of NVIDIA hardware, including L40 and A40 GPUs, as well as Hopper and Blackwell systems. They are now preparing to expand their infrastructure to include the upcoming NVIDIA Vera Rubin hardware.

The company also utilizes NVIDIA Dynamo to manage and scale its own custom inference tasks on its GPU hardware. Inference refers to the process where a trained AI model is actually used to generate a result, such as an image or a video clip. This allows Higgsfield to manage how its models run efficiently for millions of users.

One notable project was the creation of Kök Börü, a 15-minute animated film produced using NVIDIA Blackwell Ultra infrastructure. Higgsfield eventually open-sourced this project and created a free course through its Academy. More than 150,000 creators have already completed this educational content.

The future of creative work

The collaboration between Higgsfield and its investors highlights a shift toward turning raw compute into creative work. TCV, which has backed companies like Netflix and Spotify, is investing in Higgsfield to provide a professional-grade mechanism for turning ideas into media. They see the platform as a way to radically speed up the production cycle for marketers and creators alike.

NVIDIA’s involvement underscores the importance of the hardware-software loop in the current AI landscape. By providing the underlying chips and the software tools to scale them, NVIDIA is enabling Higgsfield to handle the massive demand for visual content. This partnership ensures that the platform can keep up with the increasing complexity of AI-generated video.

As the company continues to expand, it aims to bridge the gap between raw intelligence and useful applications. The goal is to provide a toolset where the application layer is where tokens become useful for hundreds of major global brands and millions of individual users.